MSRB Outreach Campaign Highlights EMMA’s Tools for State and Local Governments
The Municipal Securities Rulemaking Board (MSRB) is engaged in a national, multi-year campaign to increase its outreach to state and local governments that issue municipal securities. The effort aims to share with municipal entities how the MSRB’s Electronic Municipal Market Access (EMMA®) website is a resource for evaluating municipal finance options, complying with disclosure requirements and communicating with investors.
The MSRB’s EMMA website is an online platform that provides free public access to financial disclosure documents and trade data on more than 1.2 million outstanding municipal bonds. Municipal borrowers file their disclosures and other information on EMMA to make them available to investors.
The MSRB’s “Putting EMMA to Work for You” campaign seeks to raise awareness by small to mid-sized municipal issuers about the importance of communicating with their investors on an ongoing basis. Through a combination of local seminars and webcasts, the MSRB plans to reach all 50 states over the course of the next two years. State and local governments and related organizations can schedule a session with their group by contacting Ritta McLaughlin, the MSRB’s chief education officer, at 703-797-6714 or email@example.com.
At each outreach session, the MSRB provides practical guidance and tips about how issuers can use the EMMA website to their advantage to communicate with investors and comply with their disclosure obligations. The MSRB’s goal is to contribute to improved financial disclosure practices and enhanced transparency for the municipal market.
The campaign builds on the MSRB’s existing education and outreach program, which includes hosting seminars around the country, presenting at industry events and providing free online educational resources. The MSRB’s online State and Local Government Toolkit is frequently updated with new videos, guides and resources to assist issuers in understand the process of issuing municipal bonds, the rules governing the municipal market, and the market transparency tools available on the EMMA website. Access the toolkit and other resources on the MSRB’s website at msrb.org.
The MSRB encourages municipal market participants to explore the organization’s website to access up-to-date information and sign up for MSRB email updates.
The MSRB protects investors, state and local governments and other municipal entities, and the public interest by promoting a fair and efficient municipal securities market. A Congressionally-chartered, self-regulatory organization, the MSRB is governed by a 21-member board of directors that has a majority of public members, in addition to representatives of regulated entities. The MSRB is subject to oversight by the Securities and Exchange Commission.